Hart House in partnership with Yellowbrick.co are excited to offer an up-close and personal look into what goes onto the soles of our feet. Students are encouraged to take a closer look into the business of sneakers at this one time only webinar!
Overview
Have you ever thought about what goes into creating your favourite pair of kicks? Ever dreamed about working for such giants as Jordan brand instead of just wearing them? Take the first step and sign up for our sneaker information webinar to find out more about all things sneaker culture.
Understanding How to Work in the Sneaker Industry is your one stop shop webinar to getting insider information on how to work in one of the most popular and successful fashion industries. Participants will have an opportunity to explore and learn about all facets of the sneaker business from design through to sales; experience a short demonstration of the Complex x FIT Sneaker Essentials online course followed by a panel discussion with special guests from within the sneaker world.
If you're a U of T Student, be sure to check out a special opportunity for further sneaker industry insider info.
How to join the conversation / What to know
- This event will take place entirely online through Zoom. You should have a reliable internet connection, computer or phone, and a working microphone and camera.
- Once you register, you will receive an email confirmation of registration.
- The Zoom meeting information and link and password will be provided 24 hours before the event via email.
Special Guests
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Host
Dion Walcott
Vice President of Partnerships, Yellowbrick.co
CONNECTOR, VISIONARY, INTERPRETER. Dion Walcott Is the VP of Partnerships for Yellowbrick which is an edtech platform that drives people to learn about passion industries such as Sneakers, Fashion, Streetwear, Music and many more. His deep knowledge in navigating educational structures, social causes with an impact, and business growth opportunities has allowed him to successfully work alongside major institutions and corporations implementing engagement and partnership strategies.
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Guest speaker
Nadine Brown
Sneaker Industry Expert
Nadine Brown is a sneaker industry professional. Nadine has been in the field for 4 years, creating a variety of events in and outside of the city of Toronto focusing on showcasing local talent and building relationships. Nadine started her 20-year career in the fashion industry, as a Wardrobe Stylist working for a variety of clients, companies and agencies. She is currently a wardrobe stylist for the Film and Television industry for I.A.T.S.E 873 in the Costume department.
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Guest speaker
Mark Nabeta
Principle, Free State
Mark is a Ugandan-born brand marketer, moving to Toronto in his late teens. He is currently Principal at FREE STATE, the independent brand strategy consultancy he founded, but his journey begins by following his passion for sneakers by first becoming a NIKE Store Athlete. He was previously Brand and Sales Manager at 3WY and an Account Manager at trevor//peter, working and advising on brand strategy, execution and community engagement on their portfolio of lifestyle brands.
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Jebril Jalloh
Owner, Get Fresh Company
There’s no such thing as an overnight success. It takes all nighters, failed attempts and the art of hustling to get to where you want to be. For Toronto’s Jebril “Fresh” Jalloh, his proudest wins have only come after he finally made it through his toughest obstacles. The Entrepreneur and Founder of Get Fresh Company, had every reason not to pursue his dream of owning a business – single parent household, rough upbringing, high school dropout – but to achieve the impossible, you have to see it first. Jebril’s vision came to him at the age of 16 while he was hanging out with friends. He proclaimed: I want to own a store called Get Fresh and it will be the freshest store in Toronto. They laughed then, but nothing was funny when in August 2013, he opened the doors of Get Fresh Company (GFC) in a location that Vogue named the second-hippest district in the world - Toronto’s " Queen West" area.